Product Marketing Manager

Job Description

As a Product Marketing Manager, you will play a crucial role in defining and executing product strategies tailored to the China market while ensuring alignment with global initiatives. You will oversee market analysis, product introduction, and cross-functional collaboration to support both current and future product programs.

Duties and Work Process

- Identify market opportunities and define future product strategies.
- Coordinate local teams on deliverable management and support decision-making processes.
- Facilitate China's market insights into global product strategies.
- Oversee the seamless execution of China import products.
- Monitor consumer trends and competitor activities to inform strategies.
- Capture market content and feature needs in global programs.
- Ensure readiness for homologation requirements.
- Develop improvement proposals for model year and generational updates.
- Lead market offer and pricing discussions for imported products.
- Create product books detailing highlights, competitive landscapes, and target customers.
- Deliver product introductions to internal stakeholders.
- Represent TDG in GTM events as a product expert.

Necessary Skills and Qualifications

- Strong knowledge of automotive products and industry dynamics.
- Exceptional communication and presentation skills.
- Self-motivated with a results-driven approach.
- Business acumen with the ability to balance principles and business implications.
- Fluency in both English and Mandarin (spoken and written).

Work Experience Requirements

- Minimum of 5 years of experience in the industrial or automotive field.

Education Requirements

- Relevant degree or equivalent professional qualification in a related field is preferred.

Benefits of Cooperation with the Company

- Be part of a company with a vision of Zero Crashes, Zero Emissions, and Zero Congestion.
- Inclusive workplace culture fostering growth, belonging, and equity for all employees.
- Comprehensive benefits starting from day one to support your personal and professional goals.
- Opportunities for meaningful career development and involvement in innovative projects.