- Producing written communication for a range of audiences and digital platforms
- Undertaking research and analysis to help inform both short- and long-term digital communication strategies and campaigns
- Using a wide variety of digital technologies and tools for a range of platforms and user interfaces to help achieve marketing objectives
- Reviewing, monitoring and analysing online activity to help provide recommendations and insights
- Assisting with enquiries received on online and social media platforms; responding efficiently to provide excellent customer service
- Analysing problems and resolving issues across a variety of digital platforms
- Understanding and creating basic analytical dashboards using digital tools
- Assist with search marketing and search engineering optimisation (SEO)
- Assist with email marketing and web analytics and metrics
- Assist with mobile apps and Pay-Per-Click
- Utilising digital analytics to measure and evaluate the success of digital marketing activities
- Company customer standards/industry good practice for marketing
- Coordinating the production of a range of marketing materials and literature
Interpreting and following latest developments in:
- Digital media technologies and trends
- Marketing briefs and plans
Providing assistance in the organisation, management and marketing of:
- Creating content for web, email, social and traditional materials
- Managing data on the CRM to ensure data-driven marketing campaigns and client communications
- Providing editorial support across the website including copywriting of content
- Positive attitude
- Motivated
- Determined to succeed
- Commitment and a strong work ethic
- Creative
- Passion for digital and social media
- Well-organised
- Interest in marketing
Skills Required :
- Able to work as part of a team
- Excellent communication skills
- Strong IT skills
- Ability to use MS Office applications efficiently
- Interest in coding and marketing principles
- Interest in using graphic design software
- Analytical and problem-solving skills
- Able to use initiative
- Excellent time management skills
Future Prospects :
Digital Marketing Level 3 Diploma.
